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Friday, June 10, 2011

15% off at Evans Holiday Shop

Online Exclusive - Get 15% off everything in Evans Holiday Shop for a limited time only.

Plus Size Beachwear bottoms, beachwear tops, summer dresses, flipflops, sandals, swimwear and accessories.

Ruby Rocks Black Floral Printed Dress £40.00

Turquiose and White Print Top £27.00

Khaki Linen Blend Crop Trousers £27.00

Fan Print Tankini And Skirted Bikini Brief £40.00

Paprika Flower T Bar Sandals £27.00

Road Trip actress Mia Amber Davis has died at the age of 36 after routine knee surgery led to a fatal blood clot.

Davis who was also a plus-size model famously played Rhonda, the curvy lady who seduced geeky Kyle (DJ Qualls) in the 2000 film.

She was also well known for her work with clothing outlet Ashley Stewart and for being the face of Jill Scott's Butterfly Bra and this year she became the creative editor for Plus Model magazine.

The actress who stood at over 6ft tall and reportedly weighed over 300 pounds was said to have had a personality and passion for helping others and was said to be larger than life.

Such a sad loss of a young life.

Italian Vogue Features Plus Size Models

Following other publications such as French Elle, US Glamour or V Magazine, Italian Vogue has dedicated a month to curvaceous women.

Plus size supermodels Candice Huffine, Tara-Lynn and Robyn Lawley feature in a fetish inspired lingerie shoot snapped by photographer Steven Meisel.

The 'Belle Vere' (the cover's title, translating to 'True Beauties') features the models lounging around a baroque-inspired apartment, wearing boudoir-esque ensembles by Alberta Ferretti, Dolce & Gabbana, and Agent Provocateur - all styled by Edward Enninful.

You can see more photos from the shoot on Vogue Curvy website (www.vogue.it/en/vogue-curvy).

Or watch the behind the scenes video of the shoot below;

Monday, May 16, 2011

Tara Lynn stars in new H&M campaign

H&M's last campaign starred ultra-thin supermodel Gisele Bundchen. So it's refreshing to see the fashion chain challenging stereotypes by hiring a plus-size model for their new ads.

Their fashion-conscious collection comes in sizes 16-30 and is also aimed at younger customers

Recognising the growing demand for more fashion conscious designs when it comes to their larger sizes, the High Street chain is hoping to tap into the younger market.

BiB designer Lisa Hajian said: 'This season a more trend conscious collection has been designed to offer customers a wider range of fashion in sizes 16-30'.

'We have gone for a higher fashion content with this collection, which will appeal to younger customers too.'

Changing the shape of things: Tara joins a growing list of plus-size models who are being chosen to star in big-brand campaigns.

Tara Lynn proudly displays her curves in a bathing suit for the latest Big is Beautiful collection.

Tuesday, March 22, 2011

As waistlines grow, sales of women's clothes size 18 or larger are booming

The market for large sizes in women’s clothes is booming as obesity levels soar, bringing radical changes to average body shapes.

The demand is so huge that one in four of all women’s fashions sold this year will be a plus size – counted as size 18 and over.

Retail analysts Verdict suggest the market for large sizes, particularly for clothes aimed at young women and teenagers, is the fastest-growing on the high street.

Recent research suggests UK women and young girls are the biggest in Western Europe.

Successful pop artists such as plus-sized Adele have become icons for a new generation of large teens and young women.

And both leading catwalk designers and high street chains are trying to tap into the reality of modern women’s larger shapes with collections for bigger sizes.

Designer Mark Fast caused waves when he used size 12 and 14 models during London Fashion Week.
Last autumn, the billionaire retailer behind Topshop, Sir Philip Green, launched a fashion website for teen girls and young women up to size 26 called STYLE369.com.

Verdict analyst Carly Syme said: ‘Retailers are looking to expand their niche collections such as plus size, petites and maternity to ensure growth.

‘Our research has revealed it is the plus-size market that offers the biggest opportunities.‘There is an increasing need for more fashionable plus-size items for younger shoppers, who are under-served.’ She added: ‘While the weakened economy will have an impact, drivers such as obesity levels and an ageing population in a society where women tend to get bigger as they get older will more than offset this.’

Researchers at Imperial College, London, found that British women were the most overweight in Western Europe, with the highest Body Mass Index of 19 countries surveyed.

The good news is - they finally realise the need for more fashionable plus size clothing to suit all age groups in the British retail market which is great news for all us plus-sized fashionistas.

Monday, March 21, 2011

Jordin Sparks dumps plus-size modeling after 30 pound weight loss

Singer Jordin Sparks shows off her new body after losing 30 pounds using a special portion control diet to get Hollywood skinny.

The former American Idol star disregarded past preachings on being proud and plus-size and was proud, instead, of her new slimmed-down body wearing a (US) size 6 dress and weighing an estimated 142 lbs.

In 2007 when she won American Idol at 17 years old Sparks weighed in 190 pounds, after the show, Sparks says she scaled up to 209 pounds, wearing her highest dress size 13 (US), and eventually settled in a size 12 dress at the end of the year.

At the time, Sparks said she loved her curves. She also said she appreciated being able to fulfill the role of being a plus-size role model for young girls and plus-size fashion model for retailer, Torrid. In several interviews over the next couple of years, Jordin also expressed regret for Hollywood's negligence in portraying plus-size figures, and a variety of body shapes, in media.

Moving forward in her career, Sparks' weight loss was becoming a noticeably hot topic. Jordin claimed her diet wasn't "really different" and she wasn't trying to lose weight, but pictures of an obviously smaller Sparks led to questioning about what was behind Jordin Sparks' diet and weight loss.

In an interview with OK! magazine, she later revealed she'd been working out with a personal trainer while on tour and using portion control to manage diet indulgences. Completing workout sessions filled with running, "throw-downs", stairs and lunges, Sparks began to distance herself from the role of plus-size mentor.
In 2009) Sparks was quoted as saying:

"I love food and I love my curves. I'm very strong-willed and I'm stubborn in that sense to where I'm just like 'No, I won't be that way,'" she said. "I definitely do like exercise. I like to eat right. It's all about being healthy. The stick-thin thing, I'm kind of just like 'Not gonna do it' and 'I couldn't.'"

Debuting her new body on Saturday night, the singer who said she'd hoped to "find herself in her 20's," found the cameras snapping her new weight loss and size.
Since mid-2009, Sparks has shed 30 pounds in weight and chopped her dress size in half.
While she was once proud of being plus-size, Sparks is equally as proud of her newly shaped and slimmer figure, too.

Jordin Sparks Before and After Weight Loss Photos

Friday, March 18, 2011

Evans Spring 2011 Catalogue Now Online

Evans New Spring 2011 Collection is now online and I'm loving the look and style of their new collection which is full of fresh, floaty and floral tops and tunics, flowing maxi dresses, stunning evening wear, cropped jeans and denim shorts plus comfy summer pumps.

Clothes are available in plus sizes 14 -32 whilst Evans shoe range is available up to a size 10 with extra wide fit in most styles.

If your looking to update your Spring wardrobe then check out my favourite pick of Evans Spring collection.

You can view the entire catalogue here Evans Spring 2011 Catalogue